Certificate Course in Digital Marketing with AI

The Certificate Course in Digital Marketing with AI is designed to prepare students and professionals for the rapidly changing digital landscape, where technology and data-driven decision-making play a crucial role. This programme blends core digital marketing concepts with practical exposure to artificial intelligence tools that are transforming how brands communicate, advertise, and grow online.

The course covers essential areas such as social media marketing, search marketing, content strategy, performance advertising, email campaigns, analytics, and branding, while also introducing AI-powered tools for content creation, audience targeting, campaign optimization, automation, and data analysis. Learners gain hands-on experience in using AI to improve efficiency, creativity, and accuracy in digital campaigns.

With a strong focus on real-world application, the programme emphasizes practical assignments, case studies, live projects, and tool-based learning. Students learn how to plan digital strategies, analyze consumer behavior, create impactful content, manage paid campaigns, and measure performance using intelligent insights. The course also builds essential skills such as critical thinking, adaptability, and ethical use of AI in marketing.